This study is focused on the hows and whys behind the mat ?tikog? industry in Basey, Samar, Philippines. The methodology used in this study is qualitative case study approach as the researchers had undergone a series of interviews with identified locals knowledgeable and have a first-hand experience of the said industry. Furthermore, this study would like to dig deeper, more on the extent of awareness of the locality with the House Bill 6566, a bill that will soon declare Basey, Samar as the ?Banig Capital of the Philippines? and will provide funding for the education and promotion of the said industry. The researchers had also explored on the interventions being done by the Local government Unit in promoting and preserving the said industry.