Economic development in the Mandalika Special Economic Zone (SEZ) has not yet fully developed synergy with the surrounding area. The hope is that all development of this area can be in line with the empowerment of the local community. Massage skills are skills that can be offered in services and are expected to increase community readiness to participate in tourism development and increase community income. This community service activity aims to increase knowledge and skills in massage anatomy and physiology, massage techniques, sanitation hygiene and good digital marketing. The methods used are seminars and training. The activity was attended by 41 representatives of the youth organization management of Pujut District, Central Lombok with the largest proportion of participants being men, unmarried, with income < IDR 1,100,000.00, and very enthusiastic about participating in the event. A significant increase in knowledge was obtained after this activity was carried out. Therefore, it is hoped that community service in the future will deepen cosmetic massage techniques and marketing strategies.